We created this new destination branding for the Copper Coast, Co. Waterford by extensively researching the geological imagery associated with this unique area. The logo shape, texture and colour pallette was informed by a compass, pointing South East and the concept of layered rock strata that forms this unesco heritage site. We followed up the branding design with a full set of signage that was installed along key points of interest including a custom illustrated map created in-house by our expert graphic design team.
